Overview

Green Haven is a restaurant that is based on growing their own ingredients for all their dishes within a greenhouse that is connected to the restaurant itself to allow customers to view where exactly their food is coming from and the enjoy the serenity within the greenhouse.

Challenge

Green Haven faces the issue of being in a competitive food industry, constantly inform what they stand for, and stand out from competitor’s. They need to make sure that not only is their food quality is top-notch, but also the experience of dining within a greenhouse.

Approach

By being open and have a clean style of brand, Green Haven reinforces who they are. Using specific colors, fonts, and the logo itself Green Haven presents itself as being just as open as a green house.